Brand kit

World Patches brand assets

Everything to represent the brand consistently — logos, colours, icons, share cards, social art, ad units and Reddit creative. 55 files, free to download and use. Building on the World Patches platform? Grab what you need.

55 assets9 categoriesNavy #15203AGold #B8975AArchivo · Geist Mono

Palette

#15203APassport navybrand · CTAs

#DB3B2BStamp redaccent · sparingly

#B8975AFoil goldhairline · detail

#F5F3ECWarm creampage

#141B2EDeep inktype

Typography

Collect the world.

Archivo — display headlines · Archivo body/UI

48.8566° N · 2.3522° E — Geist Mono, the data layer

Logo & icon

7 assets

The mark, wordmark and the full favicon/app-icon set.

Apple touch icon180×180

Favicon16·32·48

Icon 192192×192

Icon 512512×512

Logomark line cream400×400

Logomark line navy400×400

Logomark solid400×400

Logo lockups

6 assets

Horizontal, stacked and badge lockups — light and reversed.

Logo horizontal cream1400×480

Logo horizontal navy1400×480

Logo horizontal on navy1400×480

Logo lockup badge900×900

Logo stacked cream900×720

Logo stacked navy900×720

Share cards

3 assets

1200×630 Open Graph cards for link unfurls.

Og anywhere1200×630

Og collect the set1200×630

Og default1200×630

Social profile

6 assets

Avatar plus correctly-sized headers for each platform.

Avatar stacked1000×1000

Avatar1000×1000

Facebook cover1640×624

Linkedin banner1584×396

X header1500×500

Youtube channel2560×1440

Social posts

10 assets

Square, portrait and story templates.

Post brand portrait1080×1350

Post brand square1080×1080

Post coords square1080×1080

Post newdrop square1080×1080

Post printed square1080×1080

Post product portrait1080×1350

Post product square1080×1080

Post set square1080×1080

Story brand1080×1920

Story product1080×1920

Display ads

8 assets

IAB standard Google Display units.

Ad billboard 970x250970×250

Ad half page 300x600300×600

Ad large rectangle 336x280336×280

Ad leaderboard 728x90728×90

Ad medium rectangle 300x250300×250

Ad mobile banner 320x50320×50

Ad square 250x250250×250

Ad wide skyscraper 160x600160×600

Reddit posts

4 assets

Organic, native-feeling posts (bottom-20% safe).

Reddit post brand1080×1350

Reddit post portrait1080×1350

Reddit post square1080×1080

Reddit thumbnail 400x300400×300

Reddit ads

8 assets

Paid Reddit formats — every shape plus carousel.

Reddit ad crossdevice 1440x10801440×1080

Reddit ad landscape 1920x10801920×1080

Reddit ad portrait 1080x13501080×1350

Reddit ad square 1080x10801080×1080

Reddit ad thumbnail 400x300400×300

Reddit carousel 1 intro1200×1500

Reddit carousel 2 product1200×1500

Reddit carousel 3 cta1200×1500

Brand furniture

3 assets

Email header, pattern tile, entry-stamp sticker.

Email header1200×400

Pattern tile1200×1200

Stamp sticker1000×1000

Generated from a single source of truth in ventures/world-patches/brand/. Usage: keep the mark unmodified, respect the clear space, and use the palette as specified. Questions → support@world-patches.com.